Edunnova
Four different audiences, one offering organized around what each of them needs.
edunnova.com.mx- Corporate training
- Website and offering architecture
Context
An organization focused on continuing education, corporate training and professional development.
Research
We mapped their services and their distinct audiences (schools, companies, individual professionals, public bodies) looking to present a broad offering without diluting the brand.
The challenge
Explain everything they can offer simply, conveying trust and professionalism to a first-time visitor.
Design and iteration
We shaped the structure into a clear path, with sections for services, value proposition and track record.
Key decisions
Organize information around client needs rather than listing services, leaning on certifications, experience and hands-on support as trust signals.
Outcome
A clear digital presence, aligned with their identity, that connects services to real needs.
“Communication was clear and consistent, and the solutions flexed with what we needed along the way.”